Cassandra San, a Certified Financial Planner, is dedicated to helping individuals and families achieve their financial goals. A University of Idaho graduate with a B.A. in Business, she started her career in finance in 2016 alongside her father, emphasizing the importance of accessible financial advice for everyone. Cassandra’s practice takes a holistic approach, ensuring clients receive tailored guidance. Outside of work, she enjoys eating delicious food, working out, and spending quality time with her young family and friends.

Dedicated, Developing, and Dumb Money: A Guide for Smart Financial Choices
Managing money wisely is a skill everyone needs, but for young people, it can set the foundation for a lifetime of financial success. The “3 D’s” of money management—Dedicated, Developing, and Dumb Money—can guide you to make smarter choices with your hard-earned cash. Let’s break them down.